Thursday, November 14, 2024

Strategies to Keep Sportsbook Players Active

The upcoming subject in my How to Be a Bookie series series focuses on player engagement, which serves as a significant avenue for enhancing profitability. However, maintaining player activity presents a multifaceted challenge. We will provide guidance on strategies to keep clients engaged in your betting enterprise. Without further delay, we present our Strategies to Keep Sportsbook Players Active to sustain and potentially boost profits.

There are three primary types of promotional efforts essential for a thriving bookie operation: acquisition, branding, and retention strategies. Each of these plays a crucial role in the success and growth of any business globally. For the purpose of this guide, we will concentrate on methods to retain players and enhance their activity within the sportsbook.

The prosperity of the sportsbook hinges on the ability to retain players. Conversely, failure to do so will result in stagnation for your business. Therefore, it is imperative to attract new players while also ensuring the loyalty of existing ones.

Why Keeping your Sportsbook Players Active is Important

It should be evident that maintaining player satisfaction is crucial. However, as your sportsbook business expands, it can become increasingly challenging to dedicate time to the needs of individual players or groups. Consequently, it is beneficial to periodically remind yourself of the importance of keeping your sportsbook players happy.

Consistent Revenue – To expand your sportsbook, it is essential to attract new players, but this should not compromise the retention of existing customers. The revenue generated by a sportsbook can often be seasonal, as some players may only engage in betting on specific sports. By ensuring the retention of these players, you can secure a reliable revenue stream each year.

Customer Loyalty – Research indicates that sportsbooks that prioritize customer loyalty generate 2.5 times more revenue than those that do not. This fact underscores the importance of valuing your players.

Word-of-Mouth Referrals – Satisfied customers are likely to recommend your sportsbook to their friends, effectively creating a word-of-mouth marketing campaign driven by their happiness. Additionally, referrals tend to have a significantly higher conversion rate, with a 30% increase in conversions and a 37% improvement in retention rates. Moreover, customers acquired through referrals are four times more likely to recommend your services to others.

Bookie Strategies to Keep Sportsbook Players Active – Keep your sportsbook players Happy

Many bookmakers face difficulties in maintaining player engagement, which presents a significant challenge. However, utilizing a pay-per-head service can provide a distinct advantage, as it manages most of the backend operations on your behalf. This allows you to dedicate more time to player management. Below are strategies to enhance player activity within your sportsbook.

Promotions and Incentives – Implementing sportsbook promotions and incentives can attract new players while retaining existing ones. This approach is commonly employed by bookmakers to draw in clientele. Nevertheless, it is crucial to ensure that your financial resources are not overstretched when providing bonuses. It is advisable to offer incentives that are within your budgetary limits.

Diverse Betting Options – Players are often in search of a diverse array of betting options. By offering a broad selection of betting opportunities, you can prevent players from seeking alternatives on other sports betting sites. Consequently, they are more likely to remain engaged with your sportsbook for their betting needs.

In addition to sports betting, offering online casino games can help retain players and prevent them from migrating to competing gambling platforms. For example, PricePerPlayer.com offers sports betting, live betting, a racebook, a live dealer and a digital casino with their PPH services. Therefore, bookies that use their service services will have several gambling options to offer their players.

Bookie Pay Per Head Service

Tuesday, October 29, 2024

Seminole Tribe and West Flagler Reach Deal over Sports Betting in Florida

After years of litigation and fighting, Seminole Tribe and West Flagler Reach Deal over Sports Betting in Florida. A new agreement has been established between the Seminole Tribe and West Flagler parties, marking a departure from the current litigation.

This agreement outlines plans to incorporate Jai Alai into the Hard Rock Bet app, which is scheduled for launch in 2025.In addition, we will also go over potential strategies for beginners who might not have extensive knowledge about baseball. In Essence, it will open a new sportsbook that will be available to Floridians.

The Seminole Tribe of Florida, in collaboration with West Flagler Associates and other related entities, has finalized a formal agreement that effectively resolves the ongoing legal disputes concerning gaming rights in Florida.

This agreement paves the way for a partnership that will introduce Jai Alai betting, overseen by Battle Court Jai Alai, a West Flagler affiliate, on the Seminole Tribe’s Hard Rock Bet app, anticipated to launch in early 2025.

As part of this arrangement, West Flagler has agreed to abstain from pursuing any future legal actions against the gaming operations of the Seminole Tribe, which encompass both existing and forthcoming mobile gaming services.

Both parties are committed to leveragin
g this newly formed partnership to enhance sports betting options, with Jai Alai being featured prominently on the Hard Rock Bet platform.

Seminole Tribe and West Flagler reach agreement to end legal disputes and introduce Jai Alai

Seminole Tribe of Florida leaders characterized their recent agreement with pari-mutuel companies as a “win-win” situation, announcing on Monday that this accord would resolve ongoing litigation concerning a 2021 agreement that granted the tribe comprehensive control over online sports betting across the state. The pari-mutuel entities, West Flagler Associates and Bonita-Fort Myers Corp., had previously contested the sports-betting initiative in both state and federal courts without success.


The agreement, as detailed in a news release, involves the Seminole Tribe, West Flagler Associates, Bonita-Fort Myers Corp., Southwest Florida Enterprises, Inc., and Isadore Havenick, the owner of the pari-mutuel companies.

The pari-mutuel firms have committed to abstaining from any future legal actions regarding the gaming operations of the Seminole Tribe. Additionally, the deal stipulates that jai alai, provided by Battle Court Jai Alai, LLC—affiliated with West Flagler—the mobile sportsbook will be available on the Seminoles’ Sportsbook App application starting in early 2025. Jim Allen, CEO of Seminole Gaming, described the agreement as mutually beneficial for both the tribe and the companies involved.

Allen emphasized that this agreement would facilitate collaboration to promote jai alai, a sport that has been integral to Florida’s gaming industry for nearly a century, rather than prolonging years of litigation. The lawsuits from the companies contested aspects of a 30-year gambling compact established between the tribe and the state. This compact includes a “hub-and-spoke” provision that permits the Seminoles to accept mobile sports bets from anywhere in Florida, with the transactions processed through servers located on tribal land. The pari-mutuel companies contended that this provision infringed upon federal regulations governing gambling on tribal territories.

In June, the U.S. Supreme Court declined to hear the companies’ appeal regarding a court ruling that upheld the multibillion-dollar agreement. Furthermore, the pari-mutuel entities and Havenick sought a ruling from the Florida Supreme Court to determine whether the sports-betting arrangement was in violation of state law.


Wednesday, October 16, 2024

Using Multiple Sportsbooks to Win More Baseball Wagers


Baseball season is one of the most lucrative times to bet on sports for many reasons. Especially for those who bet on the MLB as there are 144 regular season games to bet on. However, having many games to bet on does not mean you will make a profit as it is still gambling. This is why successful bettors are Using Multiple Sportsbooks to Win More baseball Wager and increase their profits.

According to baseball betting websites, consistently using multiple sportsbook resources can increase your chances of success.  Therefore, this tutorial will talk about how having multiple accounts with different sportsbooks gives you access to better betting odds.

In addition, we will also go over potential strategies for beginners who might not have extensive knowledge about baseball.

Why Using Multiple Sportsbooks to Win More Baseball Wager is Advantageous

Better Baseball Betting Odds

Bettors have nothing to lose by anteing up and using multiple sportsbooks to maximize their chances of success. Instead, they have everything to gain as it does not cost them anything to use multiple bookmakers. This is because with multiple sportsbooks to choose from, gamblers have better access to various betting odds.

In addition, different offshore sportsbooks will give bettors different wagering limits and bet options. Thus, when placing a bet on sport, they are able to look for the best odds to suit their bet.

Using this information, they can then compare different odds while maximizing their return on investment.

Getting the Best Online Sportsbook Bonuses and Promotions

If you love MLB betting, then using multiple online sports betting sites could be your key to more wins. Finding the best sportsbook bonuses and promotions can help you maximize your winnings and improve your betting strategies. You can also take advantage of certain promotional offers or bonuses offered by a certain sportsbook.

Signing up for multiple sportsbooks allows you to compare lines across different bookmakers. You can pick the one with the higher payout percentage or better odds.

Also, sportsbook bonuses and promotions are a great way to earn some extra money that could add up over time. This is because offering bonuses is one of the ways bookies advertise their sportsbook. Thus, by strategically joining different sportsbooks with good offers, you can increase your bankroll while enjoying the thrill of betting on baseball games.

Betting on Baseball with Different Sportsbooks Simultaneously

Placing bets across multiple sportsbooks can be a great way to maximize your odds of winning KBO bets. Instead of having to pick just one bookmaker, you can lock in the best betting odds simultaneously.

Therefore, the multiple sportsbook approach minimizes risk and gives you the most potential for profitability. Furthermore, you can take advantage of promotions available across different sportsbook operators. In turn, that can provide more value on your individual wagers.

With better efficiency and lower risks, utilizing multiple bookmakers is an excellent way to increase chances of winning more bets.

Bookie Pay Per Head Service

Friday, October 4, 2024

Playtech Extends Partnership with Bet365 into Pennsylvania


Playtech and Bet365 have had a relationship for a long time helping each other enter and expand into different gambling markets. This time around, Playtech Extends Partnership with Bet365 into the state Pennsylvania.

The collaboration commenced in the United States in 2020 when Playtech introduced its casino offerings through bet365. The partnership began in New Jersey, marking the beginning of their joint efforts in the country. For those who understand pay per head, it was a big move giving bookies a more challenging competitor.

The most recent advancement in this partnership involves the launch of Playtech’s content for players in Pennsylvania via the bet365 platform.

In response to this new development, a spokesperson for bet365 remarked: “We are excited to extend our partnership with Playtech into Pennsylvania. Our collaboration has consistently provided innovative and engaging gaming experiences for our players. We anticipate further strengthening our already robust partnership as we continue to enhance our offerings and reach new milestones together in the US market.”

Playtech Extends Partnership with Bet365 - What to Expect Now and the Future


The recent event in the United States follows the launch of a new Super Spin Roulette product by Playtech and bet365, which was introduced in the Spanish market in early September.

As Playtech approaches the conclusion of the third quarter, it has been particularly active. This is because of its agreement to sell its Italian sports betting and gaming subsidiary, Snaitech, to Flutter Entertainment for €2.3 billion ($2.56 billion).

This development was succeeded by the release of the company's first-half results, which indicated a 5% increase in revenue year-over-year, reaching €906.8 million. For those who want to be a successful bookie, Playtech is seen  as an excellent company to collaborate with.

Kevin Kilminster, Chief Product Innovation Officer at Playtech Live, commented on the extension of the partnership: “We are thrilled to expand this collaboration into another state in the US, continuing to provide bet365 with solutions that align with their strategic goals by developing new and engaging content for their clientele.

"Together, we have created numerous innovative solutions, tailored environments, and custom games across various markets, and we anticipate further enhancing our successful partnership with this esteemed operator.”

Who is Playtech

Playtech plc, established in 1999, is a prominent developer of sports betting software. The firm specializes in providing software solutions for various online gaming platforms, including online casinos, poker rooms, bingo games, sports betting, scratch cards, mobile gaming, live dealer experiences, and fixed-odds arcade games. Playtech is publicly traded on the London Stock Exchange and is included in the FTSE 250 Index.

About Bet365

BET365 Group Limited functions as an online gambling enterprise. The company offers a diverse array of betting options across multiple sports. These include football, horse racing, tennis, cricket, and basketball, in addition to online casino games, poker, and bingo rooms. Bet365 Group conducts its operations across the United Kingdom.

Tuesday, September 10, 2024

Chinese FA bans 43 people for life for Gambling

The Chinese Football Association (CFA) has imposed lifetime bans on 43 individuals from participating in football-related activities due to their involvement in gambling and match-fixing. Betting on soccer, is a hobby that millions of people enjoy around the world. However, it can sometimes lead to cheating scandals like match-fixing. Therefore, authorities are very strict with people breaking the rules.


The investigation, which reportedly spanned two years, was disclosed by Zhang Xiaopeng, a senior official from China’s Ministry of Public Security. It examined 120 matches, identified 128 criminal suspects, and involved 41 football clubs.

In total, 44 individuals are facing criminal charges related to bribery, gambling, and the unlawful operation of casinos, while an additional 17 individuals will also be penalized for bribery and match-fixing. Among the 44, 43 have received lifetime bans from football-related activities, while the remaining 17 have been given five-year bans.

According to pay per head bookie, the list includes several professional players and club officials who have received either lifetime or five-year bans. Notably, former Hangzhou Greentown player Shen Liuxi did not receive a lifetime ban this time, as he had already been banned for life in 2013.

A notice from the CFA stated: “Based on the findings of the judicial authorities, Son Jun-ho, a former player of Shandong Taishan FC, engaged in illegal transactions, manipulated football matches, and gained illicit profits to pursue unlawful benefits. This includes various types of bets on soccer like Asian handicapping, straight bets and parlays. His conduct severely breached sports ethics and sportsmanship, resulting in a considerable negative impact on society.”

This announcement follows the arrest of 21 individuals in Beijing during the summer for operating illegal betting schemes related to Euro 2024, as part of the Beijing Public Security Bureau’s initiative to combat illegal gambling during the tournament.  

Korean Player Son Jun-ho Amongst the 43 given life ban in China football gambling and match-fixing

The Chinese football authorities have imposed lifetime bans on a South Korean footballer and several former national team players due to their involvement in gambling and match-fixing activities, further entangling the sport in a corruption scandal on the mainland.

Among the 43 individuals receiving lifetime bans are former Chinese internationals Jin Jingdao and Gu Chao, youth player Guo Tianyu, and South Korean player Son Jun-ho.

Additionally, Wang Song, a former national player aged 40, who holds the record for the most appearances in the Chinese top division with 573 matches, has been suspended for five years. Wang previously played for the Chengdu Blades, a club that had ties to Sheffield United and was disbanded in 2015 due to issues related to unpaid wages.

In recent months, the A-League in Australia has also been embroiled in a betting scandal, with three players charged with alleged betting corruption, and two additional players facing accusations.

Bookie Pay Per Head Service

Tuesday, August 27, 2024

Hard Rock sports betting App Goes Live

According to the latest Hard Rock press release, Hard Rock Casino Rockford is introducing a new avenue for sports betting enthusiasts. The casino is set to launch its live sportsbook at 3 p.m. on Thursday, August 29. In the meantime, Hard Rock is not sitting idle as their Hard Rock sports betting App Goes Live.


According to Hard Rock, it has already activated a digital application named Hard Rock Bet, developed in partnership with Hard Rock Digital, as stated in a recent news release. However, will it be a success? A lot is riding on the Hard Rock Sports Betting App as it launches just a dew week before the start of the football season.

Over a year after obtaining their sports betting license, Hard Rock Bet announced on Monday the launch of a mobile sportsbook in Illinois. Furthermore, the grand opening of the Rockford Casino is scheduled for Thursday. According to sports gambling analysts, this is one of the biggest challenges of starting a sportsbook. Getting people interested in it. As a result, residents of Illinois now have access to eight mobile sports betting applications.

This marks the first mobile launch since Circa Sports debuted in September 2023, with nearly a full year passing between the launches of mobile sportsbooks in the state. When Illinois sports betting flourishes, it has the potential to rival New York and New Jersey, positioning itself as the largest market in the United States.

Since the inception of Illinois sportsbooks in March 2020, the state has recorded a $3.96 billion handle, making it the third-largest in the post-PASPA era. In 2023, the total sports betting revenue in Illinois exceeded $1 billion. Marlon Goldstein, CEO of Hard Rock Digital, commented on this development.

How will Hard Rock Bet position itself against established sportsbooks that have already achieved success?


Hard Rock Bet is set to enter the Illinois sports betting market in the latter half of 2024, coinciding with the commencement of the 2024 NFL season. The state has reported a remarkable $6.6 billion in wagers during the first half of 2024, reflecting a 25.9% increase compared to the previous year.

Additionally, Illinois generated $605.9 million in adjusted gross revenue, marking a 22.5% rise from 2023. For Hard Rock Bet to thrive in Illinois, it must establish a niche in parlay and same-game parlay markets. Currently, FanDuel and DraftKings dominate the market share for these types of bets. One option for them to compete would be by using team sponsorship to market their sportsbook and betting app.

In the first half of 2024, Illinois residents placed over $1.8 billion in multi-leg wagers, with parlay revenue constituting 59% of total operator revenue during this period, driven by a substantial 19.6% hold.

Will the new tax structure in Illinois impact Hard Rock Bet?

Illinois Governor J.B. Pritzker has revised the state's flat tax rate for sports betting to 15%, transitioning to a progressive tax model. This new system is determined by revenue thresholds, with the highest tax rate reaching 40%.

The progressive tax on sports betting has been in effect since July 1, aligning with the start of the new fiscal year. Major industry players such as FanDuel and DraftKings are expected to be the primary operators affected by the 40% tax rate.

About the Hard Rock Bet App

Where is Hard Rock Bet available? - The mobile sports betting software is available for download on mobile devices via iOS App Store and Android via the Google Play Store. It can also be accessed on a desktop at HardRock.bet.

Where can I use it? - The app can be used to place bets on sporting events anywhere in Illinois.

Are there any incentives or special deals available for new sign-ups? - New players in Illinois can benefit from Hard Rock Bet's registration promotion, which provides $100 in bonus bets following their initial cash wager of a minimum of $5, as stated in a recent announcement.

What types of bets can be placed through the app? - Hard Rock Bet accommodates a variety of betting options, including pre-game, live betting, futures, and various parlay selections, such as same-game parlays.

Bookie Pay Per Head Service

Wednesday, August 7, 2024

How to Be a Successful Bookie


The sports betting industry is characterized by intense competition. Achieving success as a bookmaker requires a comprehensive understanding of the industry dynamics and the specific preferences of your target audience. There is no straightforward formula for operating a prosperous sportsbook, as numerous elements must be taken into account.

For those who are just entering this field, the journey may present challenges. Furthermore, even veteran bookies trying to get their sportsbook ready for the NFL preseason still face many challenges. Nevertheless, acquiring the necessary knowledge can be manageable with appropriate guidance. 

Below are several recommendations that can assist you in quickly establishing yourself as a successful bookmaker.

To achieve success as a bookie, there are several factors you must take into account. It is essential for bookies to read sportsbook pay per head reviews to identify the most suitable option for your business. Additionally, remember that promoting your sportsbook requires a dedicated commitment, as it demands significant time and effort to establish a thriving enterprise.

What is a Bookie?

A bookie refers to an individual or organization that accepts and pays out wagers primarily on sporting events. Also known as bookmakers, they also engage in accepting bets on a variety of non-sporting events. These can encompass elections, television programs, award ceremonies, and virtually any occurrence for which odds can be established.

Bookies generate revenue from betting by imposing a commission on the bets they accept, commonly referred to as the "Juice" or "Vig." To avoid incurring losses, a crucial aspect of a bookmaker's role involves setting appropriate betting odds. This is essential as they aim to attract equal amounts of betting on both sides of a wager. Consequently, the opposing bets will compensate each other, allowing the bookmaker to earn a commission from the transactions.


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Tips to become a Successful Bookie

·         Implement a cost-efficient strategy – Historically, establishing a bookmaking enterprise has been a costly endeavor. Additionally, ongoing maintenance costs can significantly diminish operational profits. Fortunately, you can utilize the services of a premier pay per head bookie provider at a fraction of the expense.

·         Uphold integrity – Maintaining a strong reputation is crucial for encouraging players to return to your sportsbook. Therefore, it is essential to promptly settle winning bets. A lack of transparency regarding financial matters can jeopardize the future of your business.

·         Offer individualized attention – To thrive as a bookie, it is vital to ensure that no player feels overlooked. Whether dealing with a regular bettor or someone who places wagers occasionally, it is important to provide tailored service.

·         Exercise caution with house funds – It is imperative to manage your finances prudently. Avoid taking unnecessary risks that could lead to financial difficulties. If you intend to allocate house funds for other purposes, ensure that it does not compromise your ability to fulfill payout obligations.

·         Maintain discretion regarding personal views – In the operation of a sportsbook, it is advisable to refrain from expressing personal opinions. Do not assume that the house will always prevail. Strive to balance your bookmaking choices by utilizing various reports generated by the sportsbook software.

Why Use a Sportsbook Pay Per Head to be a Successful Bookie


For sports betting operators or bookmaking agents, the primary concern often revolves around optimizing profit margins. Transitioning to a bookie pay per head model presents one of the most effective solutions. This approach is advantageous as a Sportsbook Pay Per Head Service simplifies management and offers enhanced features for players.

IF this is not enough reason as to why use a sportsbook pay per head, then think about this. Partnering with a Sportsbook PPH provider allows your operation to embrace contemporary sports betting technologies. This advancement can provide a competitive edge, as the integration of such technology can transform any operation into a formidable entity.

From a financial perspective, the need to maintain a fully trained staff is eliminated. Instead, you will benefit from round-the-clock customer service and IT support at a significantly reduced cost.

Furthermore, there will be no necessity for you to monitor line changes closely, as a team of expert line movers will handle this task on your behalf.

In the realm of player risk management, a reputable pay-per-head sportsbook will provide various pre-generated reports. This feature enables you to track your players' betting behaviors, facilitating necessary adjustments to their accounts.

Thus, A bookie will be relieved from the burden of potential miscommunication, as all processes are automated.

Bookie Pay Per Head Service